Step 5: Review Summary Workflow

Interactive student module explaining pre-launch verification, quality audits, and campaign launch execution in Braze

Campaign Metadata

Step 5a

5a. Campaign Overview

Verify basic settings including Campaign Name, workspace tags, and description for team organization and reporting.

Campaign Metadata & Organizational Tags

Campaign Name

Assigned Tags

Message Audit

Step 5b

5b. Message & Liquid Audit

Confirm that Liquid syntax has no unclosed tags, image URLs load correctly, and CTA links contain tracking params.

Copy Verified • Fallback Values Validated

Dynamic Liquid syntax verified Connected Content endpoints responding (200 OK) CTA Deep links & UTM parameters checked

Schedule Audit

Step 5c

5c. Delivery & Schedule Check

Ensure adequate time zone buffer (24 hours prior for local time launch) and confirm Quiet Hours logic.

Schedule: Action-Based Entry + Local Time

Scheduled Launch Window

24-hour buffer recommended for local time entry.

Audience Audit

Step 5d

5d. Target Population Summary

Review target segment definition, verify that no race conditions exist with entry triggers, and confirm control group splits.

Target Population: 42,500 Profile(s)

Target filters avoid trigger event race conditions Global control group holdout applied (5%)

Publish & Launch

Step 5e

5e. Final Launch Approval

Complete final stakeholder sign-off, trigger a test send to QA seed list, and click Launch Campaign.

Campaign Status: READY FOR LAUNCH

Approved By

All checks passed! Click 'Launch Campaign' to go live.